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Posts Tagged ‘Advertising’

Canon Selphy splash-proof standee

Creaxis takes the conventional mini display to another level with this dynamic standee to feature Selphy’s splash-proof print ability.

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Selphy range brochure

Taking inspiration from having fun and pastel colors, Creaxis designed a lovely brochure to promote Canon Selphy’s latest range of printers.

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Who would have thought of using manga illustrations for a photo printer campaign? Creaxis adopted this style for Canon Selphy CP780’s campaign, successfully grabbing the attention from the target audience and public.

The ad.

The brochure.

The standee-cum-brochure-holder.

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The Canon PowerShot D10 camera, a camera meant for the adventurous be the activities snorkeling, snowboarding or even climbing mountains, has three different designs for its front cover set. Creaxis designed a beautiful brochure where the cover featured these three interchangeable covers.

The standee featured the camera suspended in mid-air hanging from a carbine hook. Eye-catching display and the standee was constructed entirely of paper!

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Beyond the ordinary, the standee Creaxis designed for this series of Canon PowerShot cameras (A480 / A1100 IS / A1000 IS) was truly original too. Featuring the superb macro function of the cameras, the standee has a artificial butterfly in a transparent half-dome.

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Canon PIXMA 2008

Creaxis Design launched a comprehensive campaign for Canon PIXMA. We created a beautiful look and feel and carried it through’out the publications and supporting 3D displays.

This was how the brochures looked like.

And the brochure-holder in shops.

An informative flipchart.

The posters.

Standees and mini stands.

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Research has shown that over more than 60% of all purchase decisions are made in the store. And 50% of those in-store purchases are made on impulse! To capitalize on these – way to go is an Effective POP (Point of Purchase Material). A superbly designed POP is one that is highly effective in persuading potential customers to buy your product NOW.
Creaxis Design has one of the strongest asset/skills in developing custom POPs. Every year, we have been creating hundreds of different POP design & materials for our clients. The key to our success is that we understand and knew our customer business & their marketing objectives, coupled with our strength in developing new and original ideas in custom POP i.e. 3D paper structures, out of box design concepts etc.. Every POP is unique, and every POP communicates that “Come-Take-A-Look-At-Me” voice. There are lots of POP suppliers/design house to choose from and making hasty, uninformed decision and your POP advertising will fizzle. Only few has the combinition of understanding advertising, custom design and capability in mass production of custom POPs. And we, Creaxis Design is one of them in Singapore and probably in South East Asia.

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